We care about your privacy
By using cookies and related technologies (e.g. pixels, SDK), as well as by processing your personal data (including unique identifiers, browser data), we can better adapt the displayed content to your needs.By giving your consent to the storage of information on your terminal equipment, and to the access and processing of data, including in the sphere of profiling as well as market and statistical analysis, you will easily find exactly what you are searching for and what you need on Allegro. The controller of your personal data will be Allegro or, in certain cases, our partners (17 partners), including "IAB Europe Trusted Partners" (9 partners). Information about the purposes of personal data processing by our partners can be found in their privacy policies.
We and our partners may process personal data for the following purposes:
Store and/or access information on a device. Personalised advertising and content, advertising and content measurement, audience research and services development. Ensure security, prevent and detect fraud, and fix errors. Deliver and present advertising and content. Save and communicate privacy choices. Match and combine data from other data sources. Link different devices. Identify devices based on information transmitted automatically.
Your personal data are also processed to make it easier for you to use our web pagesThe purposes of processing are described in detail in the settings under "CHANGE MY CONSENTS" and in the Cookie Policy.Your consent is voluntary and is valid for 12 months. You may withdraw it at any time or renew it in the Cookie settings on the home page. Withdrawal of your consent does not affect the lawfulness of processing performed before the withdrawal.
News
- From today, you can submit your offers for the new program! Learn more.
- The changes might affect how you handle parcels. Check what they mean for you.
- On May 5, we will launch a test to determine whether the videos that buyers can see in offers affect their decisions. We also want to check whether the position of videos in the gallery matters.
- See how to use the new option — for example, to justify why a refund has been reduced.
- You can already learn more about these changes and check how they may affect your score.
- Learn the rules of this year's Smart! Weeks AlleDiscount campaign in Poland and its counterparts in other marketplaces.
- Learn the rules of this year's campaign, join Smart! Weeks 2026 in Poland and its counterparts in other marketplaces.
- Benefit from this additional opportunity to attract customers.
- Now, you can enable one of the safest sign-in methods on your account. Check what passkeys are and how you can use them on Allegro.
- See what obligations the new law imposes on you.
- From today, a new tab allows you to check which legal requirements you may be subject to and adjust your sales to changes in the law.
- Allegro International Slovakia is a new delivery option from Poland to Slovakia that we carry out in cooperation with the local carrier — SPS.
- It is now easier to download offers as a file — and the file itself is clearer. Learn more and let us know what you think about this change.
- Starting May 20, you will have to complete color parameters in the Men's watches category. See what you need to do to list offers in that category.
- See today's changes.
New Help articles
- Category:Help for sellersProductsRules regarding offers and productsRules for imagesOn August 2, the EU's Artificial Intelligence Act (AI Act) will come into force. It will introduce new rules for the transparency of AI-generated content online. To help you adapt to these new legal requirements, we will soon provide you with a beta version of a tool to label AI photos in your offers.
- Category:Help for sellersProductsAllegro Product CatalogChanges to categories and parametersSee what parameters you need to complete to list or resume an offer.
- Category:Help for sellersProductsSales rules and Terms & ConditionsRules of selling on AllegroLearn the details of the EU regulations that ban the destruction of unsold clothing and footwear.
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