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By using cookies and related technologies (e.g. pixels, SDK), as well as by processing your personal data (including unique identifiers, browser data), we can better adapt the displayed content to your needs.By giving your consent to the storage of information on your terminal equipment, and to the access and processing of data, including in the sphere of profiling as well as market and statistical analysis, you will easily find exactly what you are searching for and what you need on Allegro. The controller of your personal data will be Allegro or, in certain cases, our partners (18 partners), including "IAB Europe Trusted Partners" (9 partners). Information about the purposes of personal data processing by our partners can be found in their privacy policies.Your selections concerning cookies expressed after signing in on the platform are associated with your Allegro account and will be remembered even if you sign in to your account from a different device or browser.
We and our partners may process personal data for the following purposes:
Store and/or access information on a device. Personalised advertising and content, advertising and content measurement, audience research and services development. Ensure security, prevent and detect fraud, and fix errors. Deliver and present advertising and content. Save and communicate privacy choices. Match and combine data from other data sources. Link different devices. Identify devices based on information transmitted automatically.
Your personal data are also processed to make it easier for you to use our web pagesThe purposes of processing are described in detail in the settings under "CHANGE MY CONSENTS" and in the Cookie Policy.Your consent is voluntary and is valid for 12 months. You may withdraw it at any time or renew it in the Cookie settings on the home page. Withdrawal of your consent does not affect the lawfulness of processing performed before the withdrawal.
News
- You can still submit offers for the new editions of our campaigns and the additional campaign available in the Polish marketplace: Super Bundles — AlleDiscount! Check the details of all the campaigns.
- See the details.
- Starting August 5, in the My Assortment tab, we display tips on what exactly you can improve to optimize your offer.
- Your conversations regarding sales and purchases are now available in separate tabs. Threads that require your attention are also easier to track. See what we have changed.
- Are you exporting your products or planning to do it? See how you can benefit from our new export support program.
- The Back to school 2026 campaign launched today. You can still submit your offers.
- From today, we accept submissions for the next edition of our recurring campaigns and for an additional campaign only available in the Polish marketplace: Super Bundles — AlleDiscount. Check the details of all campaigns.
- It is possible that your most profitable campaigns could perform even better — and you do not need to analyze that. Keep reading to learn more
- If you sell on a regular account, from August 4, buyers will be able to report problem with purchases in two ways: in a Discussion (if the problem concerns the parcel) and as a purchase problem in the Message Center.
- On August 2, 2026, the EU's Artificial Intelligence Act (AI Act) comes into force. It will introduce new rules for the transparency of AI-generated content online. See how to adjust your ads to them.
- Thanks to the new option, you will gain even greater transparency into your advertising activities and easily analyze their effectiveness.
- In the Sponsored offers campaigns, we have introduced a mechanism that automatically lowers cost-per-click rates.
- The automatic summary allows you to quickly spot the data that requires your attention. Learn more.
- Now, in the My Sales Quality dashboard, the first displayed tab is New Results. We have already made all the necessary fixes to it.
- The tab allows you to check which legal requirements you may be subject to and adjust your sales to changes in the national and European law.
New Help articles
- Category:Help for sellersDelivery and Smart!Fast deliveriesEstimated delivery timeThis article provides the most important information about the estimated delivery time we will display in offers before Christmas. We will update its content regularly. This way, you will be able to find all the information about pre-Christmas sales in one place.
- Category:Help for sellersProductsAllegro Product CatalogChanges to categories and parametersCheck what parameters you need to complete to list or relist your offer.
- Category:Help for sellersOffer settingsListing offersIn your offers, you can enable additional services, such as carry-in and installation/assembly, or collection of old equipment — for example, a refrigerator. You will settle them within Allegro Standard.
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