We care about your privacy
By using cookies and related technologies (e.g. pixels, SDK), as well as by processing your personal data (including unique identifiers, browser data), we can better adapt the displayed content to your needs.By giving your consent to the storage of information on your terminal equipment, and to the access and processing of data, including in the sphere of profiling as well as market and statistical analysis, you will easily find exactly what you are searching for and what you need on Allegro. The controller of your personal data will be Allegro or, in certain cases, our partners (17 partners), including "IAB Europe Trusted Partners" (9 partners). Information about the purposes of personal data processing by our partners can be found in their privacy policies.
We and our partners may process personal data for the following purposes:
Store and/or access information on a device. Personalised advertising and content, advertising and content measurement, audience research and services development. Ensure security, prevent and detect fraud, and fix errors. Deliver and present advertising and content. Save and communicate privacy choices. Match and combine data from other data sources. Link different devices. Identify devices based on information transmitted automatically.
Your personal data are also processed to make it easier for you to use our web pagesThe purposes of processing are described in detail in the settings under "CHANGE MY CONSENTS" and in the Cookie Policy.Your consent is voluntary and is valid for 12 months. You may withdraw it at any time or renew it in the Cookie settings on the home page. Withdrawal of your consent does not affect the lawfulness of processing performed before the withdrawal.
New feature in the Allegro Ads dashboard: you can check the summary and analysis of your Sponsored offer campaigns
The automatic summary allows you to quickly spot the data that requires your attention. Learn more.
We have added a new automatic summary option in the Allegro Ads dashboard — right above the campaign list.
It allows you to see an automatic summary and analysis of your main Sponsored offers campaign statistics:
- sales value
- ROAS — return on ad spend indicator
- clicks.
The summary includes a week-over-week comparison of your ad performance.
What you can learn with the new feature
- You save time: you see a ready-made summary of your main statistics immediately upon logging into the dashboard.
- You can compare results: you can check how your campaigns performed compared to the previous week.
- You get data analysis support: the system automatically filters and highlights campaigns that need your attention — for example those that exhausted the budget or are no longer active. This helps you identify where to raise the CPC rate or increase the daily budget to get your ads running again.
- You can optimize your campaigns: the automatic performance analysis enables you to react faster and optimize your ads to make the most of their potential.
appearance: light theme
