We care about your privacy
By using cookies and related technologies (e.g. pixels, SDK), as well as by processing your personal data (including unique identifiers, browser data), we can better adapt the displayed content to your needs.By giving your consent to the storage of information on your terminal equipment, and to the access and processing of data, including in the sphere of profiling as well as market and statistical analysis, you will easily find exactly what you are searching for and what you need on Allegro. The controller of your personal data will be Allegro or, in certain cases, our partners (10 partners), including "IAB Europe Trusted Partners" (2 partners). Information about the purposes of personal data processing by our partners can be found in their privacy policies.
Store and/or access information on a device. Personalised advertising and content, advertising and content measurement, audience research and services development. Ensure security, prevent and detect fraud, and fix errors. Deliver and present advertising and content. Save and communicate privacy choices. Match and combine data from other data sources. Link different devices. Identify devices based on information transmitted automatically.
Your personal data are also processed to make it easier for you to use our web pagesThe purposes of processing are described in detail in the settings under "CHANGE MY CONSENTS" and in the Cookie Policy.Your consent is voluntary and is valid for 12 months. You may withdraw it at any time or renew it in the Cookie settings on the home page. Withdrawal of your consent does not affect the lawfulness of processing performed before the withdrawal.
With this option, you can select the marketplace — Poland (allegro.pl), Czechia (allegro.cz), Slovakia (allegro.sk) or Hungary (allegro.hu). With that, you can read articles about rules applicable to a foreign marketplace in your default language. If you want to browse articles in a different language, click here.
Allegro account registration
How to create another business account with the same tax identification number
If you already have a verified Allegro business account, you can create another one using the same tax identification number.
You can create another account with the same business details if:
- the tax identification number of your business was issued in the European Economic Area, Switzerland, Ukraine, or the United Kingdom of Great Britain and Northern Ireland or
- the registered office, registered business, or the actual place of conducting business activity is registered within the area specified above.
You can do it:
in the standard way. Learn how to register and activate a business account for:
with quick sign-up — if you already have an Allegro business account with the same NIP number or the tax identification number that applies in your country. You can find more information about the quick sign-up below.
What the quick sign-up is
Quick sign-up is an easy and convenient way for you to create another business account with the same NIP or the tax identification number that applies in your country. You can use quick sign-up if you have only one assigned bank account for payouts.
What the benefits of quick sign-up are
You do not need to verify your new account, which means you do not have to:
- confirm your details by sending a verification transfer
- submit your business documents.
We will copy the business details from the existing account to the new one.
- You can assign the same bank account for payouts to your new account as you did for the already existing one. If you want to use a different bank account ― you can change it once we have created the new account.
- If you have an active subscription ― we will automatically suggest linking accounts that have the same tax identification number. By linking accounts, you will be able to switch between them without signing in and manage your Allegro sales more easily.
How it works
- Open the registration page and provide the NIP number (or the tax identification number that applies in your country) under which you already hold an active business account. If we have enabled the quick sign-up feature for you, you will see the following message.
- Click [quick sign-up].
- You will be redirected to the sign-in page. Sign in to your existing business account whose information you want to copy.
In the pop-up window:
- select the marketplace where you want to register a new account
- you will see the business details to be copied to the new account. Check if they are correct. If not ― revise them by clicking registration form.
- provide the password for the new account
- check all required consents.
- select the marketplace where you want to register a new account
Click [create new account]. Then, click the link in the confirmation email to confirm your registration.
You will see the following message: We verify your account details. It may last a few minutes.
Once we successfully verify your details ― you will be able to use your new account.
- If we need more time to verify your account ― we will let you know about the result by email.
- If the verification is unsuccessful, you will see the [set payouts account] button. When you click it, you will be redirected to the standard account registration process.
Welcome program
We are glad you want to run and grow your business on Allegro! We have prepared a Welcome program for you — we want to provide you with the best conditions for the start. Check the details of the Welcome program and learn what discounts you can use in the first 180 days on Allegro.
The Welcome program includes discounts and promotions that will help you boost your sales on Allegro. Try out different benefits and check how they affect your business. You can use the discounts for as long as 180 days. The day you get the invitation — usually 2 days after the full verification of your business account — marks the beginning of the program.
Who can benefit from the program
The program is for you if you have just created your first business account. You cannot use the packages if you have ties to other business accounts on Allegro (for example, you are a company board member, partner, authorized representative, or owner).
What benefits you will get within the Welcome program
The Welcome program will appear on your account automatically, along with a package of benefits.
- You will get a 100% discount on sales commissions in all marketplaces and a 50% discount on sales commission for Featured offers on allegro.pl. That way, you may save up to 10,000 PLN gross.
- You will have 100 free parcel dispatches within Allegro Smart!
- For the first 90 days, you will get a package of 100 10-day Features for offers listed on allegro.pl.
- You will get free access to the Professional Subscription for the first 90 days.
When your participation in the program ends, we will start charging you the regular fee of 199 PLN for every newly started 30-day period of an active Professional Subscription. If you do not want to pay, disable the subscription in the Subscriptions tab.
Value and duration of benefits
The value and duration of benefits depend on the marketplace in which the offer will be visible:
| Marketplace where the offer is visible | Benefit duration | Discount on sales commissions for non-featured offers | Number of free parcel dispatches within Smart! | Maximum gross value of discounts and free dispatches |
|---|---|---|---|---|
| allegro.pl | Benefit duration 90 days |
Discount on sales commissions for non-featured offers Non-featured offers — 100% Featured offers — 50% |
Number of free parcel dispatches within Smart! 100 |
Maximum gross value of discounts and free dispatches 10,000 PLN |
| allegro.cz | Benefit duration 180 days |
Discount on sales commissions for non-featured offers 100% |
Number of free parcel dispatches within Smart! 100 |
Maximum gross value of discounts and free dispatches 150,000 CZK |
| allegro.sk | Benefit duration 180 days |
Discount on sales commissions for non-featured offers 100% |
Number of free parcel dispatches within Smart! 100 |
Maximum gross value of discounts and free dispatches 6,500 EUR |
| allegro.hu | Benefit duration 180 days |
Discount on sales commissions for non-featured offers 100% |
Number of free parcel dispatches within Smart! 100 |
Maximum gross value of discounts and free dispatches 2,500,000 HUF |
How to get the Welcome Package
- Register and activate a business account on Allegro — learn how to do it.
- Wait for the positive verification of your account.
- Open the Discount Center tab.
- Activate welcome packages.
We will enable the benefits no earlier than 2 days after the positive verification of your business account.
How long the program lasts
The Welcome program runs for 180 days from the day you receive the invitation. You will not extend the duration of your packages if you activate them later. The sooner you decide on the Welcome program, the faster you will benefit from it!
What categories are excluded from the Welcome program
The Welcome program is not valid:
in the categories with classifieds:
and in the category:
When you can benefit from the Welcome program again
We will grant you the discounts again if you do not sell more than 10 products within the first 90 days or do not list any offers within the first 60 days. We will only do it once. After the discounts expire:
- on allegro.pl — we will grant them again for 90 days
- on allegro.cz, allegro.sk, and allegro.hu — we will grant them again for 180 days.
You can accept the renewal of the program in the Discount Center.
You will find the welcome packages in the Discount Center tab no earlier than 2 days after your account verification. We will let you know by email that you have new discounts to accept on your account.
You need to activate the packages by yourself in the Discount Center.
No, you need to add features to active offers yourself. You can do it in the My Assortment tab.
You can check when the packages are about to expire in the Discount Center.
Once you create an Allegro account, we will verify it. You will use the Welcome program if you meet the requirements of the Terms & Conditions.
Features do not stop automatically. If your package expires or you use up all the features and do not want to pay for the offer promotion — remember to disable the features in the My Assortment tab.
Yes. You can activate all the packages in the Discount Center.
Under the Terms & Conditions, we are not obliged to do that.
You will find the second welcome package in the Discount Center on the second day after the Welcome program ends.
No, it is not obligatory. You can close your account whenever you want. Check how to close the account.
With the Professional Subscription, you can organize your sales better and improve the recognition of your company:
- you can add your logo to the offers
- you can plan offer advertising (the Allegro Ads campaign planner)
- You can check the competition and market, thanks to data from the last 18 months (with Allegro Analytics).
Do you have any questions about the Welcome program? Contact us.
How to register on Allegro
Registering on Allegro is simple and will allow you to take full advantage of the website's capabilities.
You want to know what we offer to new sellers? Go to our dedicated page and see what you can gain when you start selling on Allegro.
How to register with an email
- Open the registration page. Choose whether you want to hold a regular account or a business account for purchases.
- Enter your email address and create a password.
- Determine whether you are over 18 years old. If not, provide your exact date of birth. You will hold a Junior account which will be transformed into a regular account once you turn 18.
- Accept the Allegro Terms & Conditions and click [register].
- You will receive a confirmation email. Open your mailbox and click [potwierdź rejestrację] (confirm registration) to complete the registration process.
- Once you complete the registration, we will redirect you to your new Allegro account. We will give you a default username ― you can change it in the Account details tab.
Activate your account
In order to use all tools available on Allegro ― activate your account. Learn how to do it.
Business account for sellers on Allegro
If you are an entrepreneur and want to sell on Allegro, you can create a business account for selling.
Business account for buyers on Allegro Business
If you only wish to make purchases for your company (and do not want to list offers), you can:
- transform your regular account into a business account dedicated to buying on Allegro Biznes — learn more
- create a new business account for purchases. In the form, select the option to set up a business purchase account.
How to register with Google or Facebook account
- Open the sign in page.
- Select signing in through Facebook or Google.
- Sign in to your Facebook or Google account. Then, we will automatically redirect you to the registration page.
- Determine whether you are over 18 years old. If not, provide your exact date of birth. You will hold a Junior account which will be transformed into a regular account once you turn 18.
- Accept the Allegro Terms & Conditions and click [register].
- Done! We will give you a default username― you can change it in the Account details tab.
Signing in with a password and email address
If you want to be able to sign in to your account with an email address and password, too ― set a password in the Sign-in and Password tab.
Welcome discount package
Are you just starting selling on Allegro? We have a welcome package for you. Learn more (available only in Polish).
How to register with your phone number
- Open the registration page. Select whether you want to create a regular or business account.
- Select Contact number and enter your phone number.
- Declare if you have turned 18 years old.
If you have yet to turn 18 years old, provide us with your date of birth. We will create a Junior account for you – it will be transformed into a regular account when you are 18 years old.
- Check relevant consents and click [register].
- Enter the activation code we have sent you by text message and click [finish registration]. We will redirect you to your brand new Allegro account with a default username. You can change it in the Account details tab.
The differences between the regular account and the business account
Regular accounts are intended for private individuals. Business accounts are dedicated for entrepreneurs who want to sell on Allegro. Learn about differences between a regular account and a business account.
Before you start selling on Allegro, check what account type fits you best. You can choose from 2 account types: the regular account and the business account. Each of them is dedicated to a different business activity type, has distinct characteristics, and follows a separate registration process.
Regular account
Create a regular account if you act as a private person. You can still provide a name of your business in the account settings, but it will only act as an element of your contact information – for example, if you want to receive parcels in your workplace. If you provide business details for a regular account, it does not become a business account.
If you are a sole trader or you run a business in a business incubator, you can transform your account into a business account.
Business account
Create a business account if you are:
- an entrepreneur, and you want to move a part or all of your sales to Allegro
- a board member, a company agent (employee) or an organizational entity entered into a business register (such as a foundation or an association) agent, and you want to buy and sell on its behalf.
You cannot share a business account with another person or business entity, nor can you share it with your spouse.
The welcome package of discounts
Are you starting to sell on Allegro? We have a welcome package for you! Learn more.
Learn more about acceptable account type changes and business account user changes in the following articles:
- When and how can I change my account type?
- When can I change the business information for the business account?
If you have a business account, you can apply for the special account status. Find out more:
Business account for buyers on Allegro Business
If you only wish to make purchases for your company (and do not want to list offers), you can:
- transform your regular account into a business account dedicated to buying on Allegro Business — learn more
- create a new business account for purchases. In the form, select the option to set up a business purchase account.
Differences between the regular account and the business account
| Available options | Regular account | Business account |
|---|---|---|
| a possibility of providing account administrator’s personal information | Regular account no |
Business account yes |
| the label firma (business) next to the username | Regular account no |
Business account yes |
| additional data verification at account registration | Regular account no |
Business account yes |
| business information visible in an offer description | Regular account no |
Business account yes |
| an automatically created invoice account | Regular account no |
Business account yes |
| Super Seller | Regular account no |
Business account yes |
What Client:123456789 is
The name of your Allegro account sounds something like Client:123456789? You can replace it with the username (login) you choose at any time.
At email confirmation, every new Allegro client automatically gets a username in the form of Client:123456789, where 123456789 stands for a unique user number (ID).
You can use the automatically assigned username wherever you need to enter your login (for example, on the login page) until you choose your own username. We do not require creating your own username if you do not want to.
You can set your own username at any time. Open the Account details tab to do it. When you create your own username, you will no longer be able to sign in with Client:123456789.
