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With this option, you can select the marketplace — Poland (allegro.pl), Czechia (allegro.cz), Slovakia (allegro.sk) or Hungary (allegro.hu). With that, you can read articles about rules applicable to a foreign marketplace in your default language. If you want to browse articles in a different language, click here.
Special rules and sales hints for various products
How to sell dermocosmetics
If you want to list offers with dermocosmetics, make sure you select the right category. This will help buyers find exactly what they are looking for.
Dermocosmetics are specialized skincare products that combine the properties of cosmetic and pharmaceutical products. Their main characteristic is a high content of active ingredients with proven efficacy. Dermocosmetics are developed in cooperation with dermatologists for people with various skin problems.
How to list an offer correctly
You will list dermocosmetics in the Health category.
Four subcategories are an exemption from that rule:
- Beauty — Makeup
- Beauty — Perfumes and Eau de Parfums — Fragrances for Women
- Beauty — Perfumes and Eau de Parfums — Fragrances for Men
- Beauty — Perfumes and Eau de Parfums — Unisex Fragrances.
You can list dermocosmetic makeup products, perfumes, or eau de toilettes in those categories — if a given brand offers such products.
If you think the product you want to link your offer to has been assigned an incorrect category, let us know. We will check if a category change is possible.
How to sell products containing batteries
Learn how to list products containing batteries in accordance with the law.
If you sell products containing portable batteries, such as microphones, night lamps, or air conditioners, complete the CE parameter. You will find it in the Safety information section in the listing form. This way, buyers will see that information in the parameters section on your offer page.
What the CE marking is
The CE marking on a product confirms that it meets the safety requirements. It lets the buyer know that the product is safe and correctly placed on the market.
Only the product manufacturer or their authorized representative can assign the CE marking.
Additional information
According to the regulations, from February 18, 2027, products that contain portable batteries should come with instructions and safety information on the use, disposal, and replacement of batteries. The buyer should also be informed about:
- the manufacturer
- importer
- authorized representative
- battery model
- batch number or serial number
- product number or other feature that allows for product identification.
Legal basis
Regulation 2023/1542 of the European Parliament and of the Council (EU) of 12 July 2023, concerning batteries and waste batteries, amending Directive 2008/98/EC and Regulation (EU) 2019/1020 and repealing Directive 2006/66/EC.
How to sell veterinary OTC medicinal products
You can sell veterinary OTC medicinal products on Allegro.
You can sell veterinary OTC medicinal products on Allegro if:
- you have a business account
- your business is entered in the registry of entities carrying out retail of OTC medication published on the Polish General Veterinary website (or in a similar registry of any other EU or partner country)
- you send us a request and we verify it successfully
- you list the offer with those products in the correct category — Non-prescription veterinary drugs.
How to submit the request
- Download the declaration, print it out, and complete.
Send a scanned copy of the declaration to weterynaryjneotc@allegro.pl. The email should also contain:
- a link to the list of OTC online retailers in which your business is listed
- a copy of a document confirming that your business was included in the list of authorized entities 7 days before the start of sales.
We will let you know if you can start selling products in the Non-prescription veterinary drugs category within 72 hours.
How to display a logo in offers
Select the value Poland in the Country of the sale notification parameter in the listing form. The logo you use on the Polish General Veterinary Inspectorate website will be visible at the bottom of each offer site listed in the Non-prescription veterinary drugs category.
How to add a banner on the offer list
If you have a Subscription, you can add a banner on your offer list and on Your Store page. A banner should contain the logo of the Polish General Veterinary Inspectorate and the address of the relevant provincial branch. The banner can redirect to the Polish General Veterinary Inspectorate website — buyers will be able to check whether you are in the list of entities authorized for distance marketing of veterinary products with OTC availability category.
Additional information
In the Non-prescription veterinary drugs category:
- the Country of the sale notification parameter is mandatory —complete it according to the information you provided in the declaration.
- you can only list offers with the buy now option
- you cannot promote your offers
- we will disable sales for Junior account holders (customers under the age of 13).
You can find more information about selling veterinary OTC medicinal products on the Polish General Veterinary website (available only in Polish). That is why if you plan to sell such a product on Allegro, visit the website and check if you can do according to regulations.
Terms & Conditions
Learn more about selling veterinary OTC medicinal products in the appendix to the Terms & Conditions.
Dietary supplements
If you want to list dietary supplements on Allegro, make sure that the Main Sanitary Inspectorate has approved them for sale.
Before you list an offer with a dietary supplement, make sure selling it is allowed. You can check it in the register of the Main Sanitary Inspectorate (available only in Polish). If your supplement is on the list and is approved for sale, you can list it on Allegro. With that, you can be sure that your customers will buy a product that is safe for them.
Offer title and description
Before you list a product, make sure its name in the offer title and description matches:
- the name on the label
- the information in the Main Sanitary Inspectorate register.
Check which form of your product is registered ― capsules, drops, pills, and so on. It is important because only in this form can you sell a dietary supplement. Include this information in the offer description, as well.
The offer description cannot suggest that the dietary supplement has medicinal properties — for example, that it lowers blood pressure. According to its definition, a dietary supplement is a food that:
- is intended to supplement the regular diet
- is a concentrated source of vitamins or minerals and/or substances that exhibit nutritional or other physiological effects.
When you should add an additional label photo
Dietary supplements may have multiple labels. It affects the way they are registered by the Main Sanitary Inspectorate. We recognize dietary supplements:
- with a label in Polish, registered under a Polish name
- with a label in Polish, registered under a foreign name
- with a label in language other than Polish, registered under a Polish name.
In the first two cases, the name on the label matches the name in the Main Sanitary Inspectorate register. This is the name you should include in the offer title and description.
In the last case, the names are different, which may confuse the buyers. This is why you should also include the Polish name of the supplement in the offer title and description. Moreover, add a photo of the additional label in Polish stuck on the product. With this, we know for sure your product is approved for sale.
Additional information in the offer
While listing an offer, make sure you include as much information as possible. This way, buyers can learn more about your product and are more likely to buy it. Include information about:
- product classification ― the information about whether your product is listed in the Main Sanitary Inspectorate register as a dietary supplement, medical product, or something else
- the product form: capsules, pills, liquids, or other.
- how much product there is, for example, weight or number of pills
- the ingredients and their exact concentration
- the recommended daily intake
- warnings concerning intake
- the manufacturer or distributor along with their contact information
- the way to store the product.
Legal basis
In this article, we refer to article 29 (1) of the Act of August 25, 2006, on food and nutrition safety (Polish Journal of Laws of 2006, No. 171, item 1225) (available only in Polish).
What are the rules of listing products with energy efficiency labels
In 2021, the energy efficiency label changed. Now it contains new energy efficiency rating, including the original scale from A to G. A+, A++, and A+++ classes were removed.
Currently, there are two formats of energy efficiency labels:
- the current A+, A++, and A+++ format for select appliances from the Home and Garden and the Business and Services categories, as well as the Audio, Video and Household Appliances subcategory
- the new label format for select appliances from the Electronics category and the Lighting subcategory — compliant with the 2021 EU regulation.
See the new energy efficiency label
You can find deatiled information about energy efficiency labels on the European Commission website.
For the categories and subcategories listed below, you are still obliged to provide information about the product energy efficiency class on a scale from A+++ to G.
Home and Garden
- Air Heaters
- Thermoventilators
- Boilers and Furnaces
- Boilers
- Water Heaters
- Recuperators
- Air Conditioners
- Fireplace Inserts
- Saunas and Accessories
- Freestanding Furnaces
- Heat Pumps
- Solar Collectors and Photovoltaic Panels (in the case of solar collectors, only the product information card is required).
Business and Services
- Freezers
- Coolers, refrigerators
Audio, Video and Household Appliances
- Hoods (both built-in and freestanding)
- Freestanding Kitchens
- Ovens
- Clothes Dryers
- Portable Air Conditioners and Air Coolers
- Split Air Conditioners.
You can sell products from the categories listed above only with the new old energy efficiency label format. That is why you need to check if in your offers:
- you provided the correct title and description
- you provided the correct value of the Energy efficiency class parameter and — in the case of Air Conditioners — Cooling energy class (those parameters will become obligatory starting October 1, 2022
- you added correct attachments — the energy efficiency label (in PDF/JPG/PNG) and the product information card (in PDF).
The change applies to new products, particularly:
- washing machines (both built-in and freestanding)
- washer dryers (both built-in and freestanding)
- dishwashers (both built-in and freestanding)
- refrigerators (both built-in and freestanding)
- refrigerated display cabinets
- freezers (both built-in and freestanding)
- wine coolers (both built-in and freestanding)
- TV sets
- monitors.
Starting December 1, 2021, you can sell those products only labeled with the new format of the energy efficiency label. That is why you should make sure that:
- you provide the correct title and description
- you provide the correct value of the Energy efficiency class parameter (it has been obligatory since October 25, 2021)
- you add correct attachments — the energy efficiency label (in PDF/JPG/PNG) and the product information card (in PDF).
If the parameters or attachments in your offers are incorrect, edit them. To do it, open the My Assortment tab, and click [options] next to a given offer. Then, click [edit].
This change applies to:
- light sources — for example, light bulbs
- products where the light source is an integral element of the product — for example, LED strip lights
- products sold in a set with the light source — for example, pendant lamps sold with a compatible light bulb set.
What it means for you
Lighting placed on the market before September 1, 2021, has to be labeled with the new format of the energy efficiency label.
How to list the offer correctly
No matter if you sell lighting with the new or the old energy efficiency label, make sure that:
- you provide the correct title and description — according to the information provided on the efficiency label
- you provide the correct value of the Energy efficiency class parameter
- you add correct attachments — the energy efficiency label (in PDF/JPG/PNG) and the product information card (in PDF).
If the parameters or attachments in your offers are incorrect, edit them. To do it, open the My Assortment tab, and click [options] next to a given offer. Then, click [edit].
What buyers will see
We have launched new features that help buyers check the energy efficiency information in a fast and convenient way. All you need to do is add an attachment with the energy efficiency label and the product informationc card to your offer. Once you do it, next to the product photo on the offer list, as well as in the offer, the buyers will see:
- an image with the energy efficiency class. When they click on it, they will download the energy efficiency label attached to the offer
- a URL to the product technical specifications.
