We care about your privacy
By using cookies and related technologies (e.g. pixels, SDK), as well as by processing your personal data (including unique identifiers, browser data), we can better adapt the displayed content to your needs.By giving your consent to the storage of information on your terminal equipment, and to the access and processing of data, including in the sphere of profiling as well as market and statistical analysis, you will easily find exactly what you are searching for and what you need on Allegro. The controller of your personal data will be Allegro or, in certain cases, our partners (10 partners), including "IAB Europe Trusted Partners" (2 partners). Information about the purposes of personal data processing by our partners can be found in their privacy policies.
We and our partners may process personal data for the following purposes:
Store and/or access information on a device. Personalised advertising and content, advertising and content measurement, audience research and services development. Ensure security, prevent and detect fraud, and fix errors. Deliver and present advertising and content. Save and communicate privacy choices. Match and combine data from other data sources. Link different devices. Identify devices based on information transmitted automatically.
Your personal data are also processed to make it easier for you to use our web pagesThe purposes of processing are described in detail in the settings under "CHANGE MY CONSENTS" and in the Cookie Policy.Your consent is voluntary and is valid for 12 months. You may withdraw it at any time or renew it in the Cookie settings on the home page. Withdrawal of your consent does not affect the lawfulness of processing performed before the withdrawal.
With this option, you can select the marketplace — Poland (allegro.pl), Czechia (allegro.cz), Slovakia (allegro.sk) or Hungary (allegro.hu). With that, you can read articles about rules applicable to a foreign marketplace in your default language. If you want to browse articles in a different language, click here.
You are looking for: "allegro analytics"
- Category:ProductsAllegro Product CatalogCatalog Product reviewsProduct reviews are subjective marks or opinions of buyers. They have the form of stars and sometimes comments. Thanks to them, buyers know whether it is worth buying interesting items.
- Category:FinanceSettlements with AllegroCharging sales feesWe charge an additional commission for sales in highlighted offers. Check the answers to common questions about this commission – for example, how and when we calculate it.
- Category:FinanceSettlements with AllegroCharging sales feesYou can easily manage your promotions on ongoing offers due to fee charging recurring every 10 days. The 10-day cycle does not apply to the Feature + Bold + Highlight bundle.
- Category:FinanceSettlements with AllegroCharging sales feesThe amount of sales commission depends on several factors - including the price of the product and the category in which it was listed.
- Category:FinanceSettlements with AllegroCharging sales feesWe charge for promotion options every day or every 10 days. Read this article to learn more.
- Category:Grow your salesAllegro BusinessB2B salesYou can give discounts on all your items for the buyers who purchase the number of units specified by you.
- Category:Grow your salesAllegro BusinessB2B salesThe wholesale discount is a solution for entrepreneurs. In an offer with a wholesale discount, a business customer can take advantage of a reduced unit price when buying more units.
- Category:Grow your salesAllegro SubscriptionSubscription benefitsThanks to the avatar, you can build the image of the company through the recognition of your brand.
- Category:Grow your salesAllegro SubscriptionAbout SubscriptionsIf you no longer want to use the Subscription, follow the 2 easy steps to disable it. Just go to the appropriate tab and confirm your desire to resign.
- Category:PurchaseShopping on Allegro CharytatywniYou can search for a specific organization to participate in fundraisers or list offers for its goals. Use the search engine or the list we have prepared.
- See today's change for sellers.
- The new section displays the estimated cost of the parcel you want to dispatch — before you order it. For now, you can only view the delivery costs for parcels you dispatch from Poland.
- We announced earlier that we will permanently enable the Allegro DPD delivery options within the Allegro Delivery program at the end of January. However, we decided to postpone it for a few months.
- Check what we will change in your shipping price lists as part of the promotion.
- Invoices for January 2026 will be the first invoices that we issue in the National System of e-Invoices. See what else we will change in your invoices.
- We gradually offered the tool facilitating work with product variants to selected groups of sellers. Now, it is available to all sellers — also in foreign marketplaces.
- You can still submit your offers for the new editions of our campaigns.
- On January 8, 2026, a new EU regulation — known as the CPR 2 or the new CPR — came into effect. It applies to the remote sales of construction products — including those made via platforms like Allegro.
- On January 5, 2026, we changed the service Terms & Conditions. Consequently, we have begun the process of gradually making One Fulfillment available to all sellers with a business account. See what it means for you.
- We will introduce new graphic templates that you can use to create your banner ads. Learn more.
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