We care about your privacy
By using cookies and related technologies (e.g. pixels, SDK), as well as by processing your personal data (including unique identifiers, browser data), we can better adapt the displayed content to your needs.By giving your consent to the storage of information on your terminal equipment, and to the access and processing of data, including in the sphere of profiling as well as market and statistical analysis, you will easily find exactly what you are searching for and what you need on Allegro. The controller of your personal data will be Allegro or, in certain cases, our partners (17 partners), including "IAB Europe Trusted Partners" (9 partners). Information about the purposes of personal data processing by our partners can be found in their privacy policies.
We and our partners may process personal data for the following purposes:
Store and/or access information on a device. Personalised advertising and content, advertising and content measurement, audience research and services development. Ensure security, prevent and detect fraud, and fix errors. Deliver and present advertising and content. Save and communicate privacy choices. Match and combine data from other data sources. Link different devices. Identify devices based on information transmitted automatically.
Your personal data are also processed to make it easier for you to use our web pagesThe purposes of processing are described in detail in the settings under "CHANGE MY CONSENTS" and in the Cookie Policy.Your consent is voluntary and is valid for 12 months. You may withdraw it at any time or renew it in the Cookie settings on the home page. Withdrawal of your consent does not affect the lawfulness of processing performed before the withdrawal.
News
- From today, you can submit your offers for the new program! Learn more.
- Learn the rules of this year's Smart! Weeks AlleDiscount campaign in Poland and its counterparts in other marketplaces.
- Learn the rules of this year's campaign, join Smart! Weeks 2026 in Poland and its counterparts in other marketplaces.
- Benefit from this additional opportunity to attract customers.
- You can already check what changes we are planning to introduce.
- Learn the rules of this year's Smart! Weeks campaign in Poland and its counterparts in other marketplaces.
- Check the details.
- Starting today, you will no longer be able to link offers together into multi-variant offers — buyers will only see product variants.
- We are introducing new options in Allegro Prices. Thanks to them, you can see which ones of your offers have the highest chance of winning qualifications for a price reduction.
- You can still submit your offers for the new editions of our campaigns.
- We will introduce some changes to simplify the process of adding advertising campaigns for you.
- Check how to create new ad groups more easily.
- Currently, promotion options are available only on allegro.pl. Soon, we will temporarily feature selected offers also on allegro.cz. Check the details.
- You can still submit your offers for the new editions of our campaigns.
- If you want to grow sales and have full control over the cost of your ads, check the new feature available in Allegro Ads — Budget report.
Newest articles
- Category:Help for sellersProductsRules regarding offers and productsRules for imagesOn August 2, the EU's Artificial Intelligence Act (AI Act) will come into force. It will introduce new rules for the transparency of AI-generated content online. To help you adapt to these new legal requirements, we will soon provide you with a beta version of a tool to label AI photos in your offers.
- Category:Help for sellersProductsAllegro Product CatalogChanges to categories and parametersSee what parameters you need to complete to list or resume an offer.
- Category:Help for sellersProductsSales rules and Terms & ConditionsRules of selling on AllegroLearn the details of the EU regulations that ban the destruction of unsold clothing and footwear.
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