What are the rules for offer listing and description

On Allegro, there are specific regulations and restrictions that apply when listing offers and creating their descriptions. They are included in the Allegro Terms & Conditions . You can find the detailed explanations of individual issues below.

First of all, you must remember about the binding nature of an offer. When you list an offer on Allegro, you agree to sell the listed item at the agreed price to the person who wins an auction or makes a purchase using the Kup teraz (Buy Now) option .

You cannot cancel purchase offers (with some exceptions ), and you cannot sell goods outside of Allegro .

Rules you should know before listing offers

• the description should only concern the item that you sell in the offer
• the description cannot be used for communication between the website's customers, nor can it have the nature of a classified (except for offers in the classifieds category ) or advertisement (it cannot contain proposals to buy or exchange the item)
• the description cannot contain any contact information, such as: a phone number, email address, payment information, or a bank account number
• the description cannot contain false, unverified or misleading information
• the brand and other information about the origin of the product and its producer, which are included in the description, must be complete and accurate
• the description cannot directly violate applicable law or suggest a method of using the product that infringes the law or is unethical,
• the offer should be placed in the appropriate category
• keywords that may affect search results are not allowed in the product description.

Check out the detailed rules of creating an offer description

• Prohibited charging of additional fees
• Freebies and discounts
• Contests and promotions
• Purchase or exchange offers
• Links (website addresses)
• Keyword manipulation
• Unclear description of an item
• Copyright
• How to choose the right category for an item
• Pre-sale items
• Rules for using the minimum price option
• Advertisements and classifieds
• Sales outside Allegro and bypassing fees
• Suggesting unethical use
• Selecting an item from the list
• Rules for listing offers in the classified categories
• Rules related to the promotion on a category page option
• Sale of batteries - statutory deposit
• Coal products - excise tax
• Medical products, such as safety masks, antibacterial gels, disposable gloves, and others

Offers that violate the site policies may be removed, and if the violation is serious or repeated, we may suspend the seller's account.

Also check what items cannot be listed on Allegro.

How to check if the offer description is compliant with the rules

In order to help you create a proper offer description, we have launched a special tool that takes care of the quality of your descriptions. The tool is based on a list of defined phrases and operates in real time. If you enter a phrase that is against the rules while listing an offer ― we will underline it in yellow immediately.

See the examples

In the offer description, you provide contact details or encourage customers to buy from you — it is against our rules. Therefore, the tool will underline that information.

When you hover over the underlined phrase, you will see additional information and a hint on what you should correct.

You cannot list the offer if you do not make the suggested changes and leave the description in its original form. When you click [list and accept the conditions], you will see a message. It will tell you what to change in the offer description to list the offer.

You will not list an offer if you try to list a product whose sales on Allegro is forbidden. If you provide the name of such a product in the title field, you will see a message. It will tell you why you cannot sell this product.

If you click [list item] anyway, you will see another message. It will inform you that you cannot list an offer with this product.