We care about your privacy
By using cookies and related technologies (e.g. pixels, SDK), as well as by processing your personal data (including unique identifiers, browser data), we can better adapt the displayed content to your needs.By giving your consent to the storage of information on your terminal equipment, and to the access and processing of data, including in the sphere of profiling as well as market and statistical analysis, you will easily find exactly what you are searching for and what you need on Allegro. The controller of your personal data will be Allegro or, in certain cases, our partners (10 partners), including "IAB Europe Trusted Partners" (2 partners). Information about the purposes of personal data processing by our partners can be found in their privacy policies.
We and our partners may process personal data for the following purposes:
Store and/or access information on a device. Personalised advertising and content, advertising and content measurement, audience research and services development. Ensure security, prevent and detect fraud, and fix errors. Deliver and present advertising and content. Save and communicate privacy choices. Match and combine data from other data sources. Link different devices. Identify devices based on information transmitted automatically.
Your personal data are also processed to make it easier for you to use our web pagesThe purposes of processing are described in detail in the settings under "CHANGE MY CONSENTS" and in the Cookie Policy.Your consent is voluntary and is valid for 12 months. You may withdraw it at any time or renew it in the Cookie settings on the home page. Withdrawal of your consent does not affect the lawfulness of processing performed before the withdrawal.
With this option, you can select the marketplace — Poland (allegro.pl), Czechia (allegro.cz), Slovakia (allegro.sk) or Hungary (allegro.hu). With that, you can read articles about rules applicable to a foreign marketplace in your default language. If you want to browse articles in a different language, click here.
You are looking for: "allegro analytics"
- Category:Grow your salesAllegro AdsAllegro Ads budget and statisticsIn the Allegro Ads dashboard, you will find plenty of data and statistics that will help you easily check the costs and effects of your advertising campaigns.
- Category:Delivery and Smart!One Fulfillment by AllegroOffer listing and shipping products to the Allegro WarehouseIn One Fulfillment by Allegro, we handle a specified group of products. Those include selected dangerous products — for example, lithium batteries and products containing such batteries. Learn how to ship such products to the Allegro Warehouse.
- Category:FinanceSettlements with buyersPayments from buyersThe payment options we offer allow buyers to finance their purchases conveniently. Learn more about deferred payments and installments available on Allegro.
- Category:Order managementTransactional issuesAllegro Buyer ProtectionAllegro Buyer Protection safeguards buyers in all after-purchase issues.
- Category:Grow your salesAllegro AdsYour first ad in Allegro AdsCheck how the statuses can help you in your everyday work. You will find them in the Allegro Ads dashboard.
- Category:Grow your salesCampaigns and programsAllegro PricesCompetitive prices in your offers may give you access to additional benefits — the Allegro Prices program and ads for your offers that we will sponsor.
- Category:ArticlesThe deposit-refund system applies to you if you hold a business account and sell particular products. Get familiar with key information related to your sales on Allegro.
- Category:Grow your salesOffer promotionPromotion optionsProduct variants are different versions of the same product. Usually, they differ by color, size, or weight.
- Category:Delivery and Smart!Allegro DeliveryAllegro One (Point, Box, Courier)Allegro One delivery options are carried out by Allegro One Courier — you can settle for them using the Allegro Standard method. We are the carrier. You can dispatch parcels through Ship with Allegro.
- Category:International salesInternational delivery optionsLearn more about the international delivery option we launched in cooperation with DHL. You can settle it conveniently within Allegro Standard.
- See today's change for sellers.
- The new section displays the estimated cost of the parcel you want to dispatch — before you order it. For now, you can only view the delivery costs for parcels you dispatch from Poland.
- We announced earlier that we will permanently enable the Allegro DPD delivery options within the Allegro Delivery program at the end of January. However, we decided to postpone it for a few months.
- Check what we will change in your shipping price lists as part of the promotion.
- Invoices for January 2026 will be the first invoices that we issue in the National System of e-Invoices. See what else we will change in your invoices.
- We gradually offered the tool facilitating work with product variants to selected groups of sellers. Now, it is available to all sellers — also in foreign marketplaces.
- You can still submit your offers for the new editions of our campaigns.
- On January 8, 2026, a new EU regulation — known as the CPR 2 or the new CPR — came into effect. It applies to the remote sales of construction products — including those made via platforms like Allegro.
- On January 5, 2026, we changed the service Terms & Conditions. Consequently, we have begun the process of gradually making One Fulfillment available to all sellers with a business account. See what it means for you.
- We will introduce new graphic templates that you can use to create your banner ads. Learn more.
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