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By using cookies and related technologies (e.g. pixels, SDK), as well as by processing your personal data (including unique identifiers, browser data), we can better adapt the displayed content to your needs.By giving your consent to the storage of information on your terminal equipment, and to the access and processing of data, including in the sphere of profiling as well as market and statistical analysis, you will easily find exactly what you are searching for and what you need on Allegro. The controller of your personal data will be Allegro or, in certain cases, our partners (10 partners), including "IAB Europe Trusted Partners" (2 partners). Information about the purposes of personal data processing by our partners can be found in their privacy policies.
We and our partners may process personal data for the following purposes:
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Get to know the Deal Zone and selected promotional campaigns on Allegro
If you want to grow your sales, you can submit your offers on Allegro to various promotional campaigns. In such offers, buyers will see special badges and reduced prices.
What the Deal Zone is
The Deal Zone is a special section where we present attractive offers marked with dedicated badges. In the Deal Zone, each buyer sees offers we have selected just for them — based mostly on their activity on Allegro. This way, you have a higher chance to reach potential customers who are interested in what you have to offer.
We display offers marked with badges on the Deal Zone page and in various Allegro sections — for example, on the home page or in other places with information on promotions.
In the Deal Zone, we also display the offers you submit for promotional programs and campaigns — for example, Allegro Days. This makes your offers even more attractive.
What you need to do to have your offers displayed in the Deal Zone
Make sure you have:
- a business account
- at least a Neutral sales quality.
Other conditions differ depending on the badge you want to get.
Badge types in the Deal Zone
In the Deal Zone, we display offers with a few types of badges:
fixed:
- Deal — a badge with the crossed-out price that we grant automatically
- Smart! deal — a badge that we grant within the Weekly Smart! deals program
periodic — we re-run them periodically, such as Allegro Days
- seasonal — we launch them during a given season, such as Smart! Week or Black Week.
Selected campaigns, programs, and badges
If you want your offers to get special badges, submit them to the chosen campaign or program in the Campaigns and Programs tab. There, you can find currently available promotional campaigns, such as:
- Allegro 25th Anniversary Promotional Campaign — within this promotional campaign, you can get a special badge, Smart! in the app — see the up-to-date applicable list of goods
- Weekly Smart! deals program
- Allegro Prices program
- periodic Allegro Days campaigns
- AlleDiscount campaign that we launch additionally during other campaigns.
See how to manage your offers in the Campaigns and Programs tab.
We automatically grant some badges to offers that meet their conditions. For example, it applies to the Deal badge — the one with the crossed-out price.
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