We care about your privacy
By using cookies and related technologies (e.g. pixels, SDK), as well as by processing your personal data (including unique identifiers, browser data), we can better adapt the displayed content to your needs.By giving your consent to the storage of information on your terminal equipment, and to the access and processing of data, including in the sphere of profiling as well as market and statistical analysis, you will easily find exactly what you are searching for and what you need on Allegro. The controller of your personal data will be Allegro or, in certain cases, our partners (10 partners), including "IAB Europe Trusted Partners" (2 partners). Information about the purposes of personal data processing by our partners can be found in their privacy policies.
Store and/or access information on a device. Personalised advertising and content, advertising and content measurement, audience research and services development. Ensure security, prevent and detect fraud, and fix errors. Deliver and present advertising and content. Save and communicate privacy choices. Match and combine data from other data sources. Link different devices. Identify devices based on information transmitted automatically.
Your personal data are also processed to make it easier for you to use our web pagesThe purposes of processing are described in detail in the settings under "CHANGE MY CONSENTS" and in the Cookie Policy.Your consent is voluntary and is valid for 12 months. You may withdraw it at any time or renew it in the Cookie settings on the home page. Withdrawal of your consent does not affect the lawfulness of processing performed before the withdrawal.
With this option, you can select the marketplace — Poland (allegro.pl), Czechia (allegro.cz), Slovakia (allegro.sk) or Hungary (allegro.hu). With that, you can read articles about rules applicable to a foreign marketplace in your default language. If you want to browse articles in a different language, click here.
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Home and Garden
4,5% - 11%
Collections and Art
3% - 14%
Kids
5% - 11,5%
Electronics
2,5% - 8%
Business and Services
4,5% - 10,5%
*Fashion
max. 11,5%
Automotive
4,5% - 16%
Sport and Travel
8% - 11,5%
Supermarket
5% - 10,5%
Beauty
8% - 10%
* An example for the Fashion category, where the sales commission rate depends on the final price for the product:
- Up to 110 PLN, the sales commission is 11,5% net
- Above 110 PLN: 11,5% net on 110 PLN + 7.5% on the surplus
Example:
The sales commission for a product that cost 200 PLN will be 19.40 PLN = 12.65 PLN (11,5% net on 110 PLN) +6.75 PLN (7.5% net on 90 PLN)
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- Allegro covers most of the shipping costs of parcels in orders placed with Smart!; for low-value orders, this is over 80% of the shipping costs
- Sellers with offers that have the Smart! badge grow 5 times quicker than those without
- Smart! offers sell 2.5 times better than other offers
- You can take advantage of the Allegro-negotiated offer for order dispatch
- Allegro Smart! offers free returns not only to buyers, but for you as well - the costs of the return parcel are covered by Allegro
To be eligible for free delivery, the minimum order value from one seller is:
45 PLN - for deliveries to parcel lockers and pick-up points
65 PLN - for courier delivery
Allegro Ads serve to advertise your offers on Allegro by displaying them in the most popular locations on Allegro, on all devices, and in the Allegro mobile app.
Allegro Ads for offers are billed based on two models, depending on the advertising product you select:
- CPC (cost per click) - you pay for clicks on ads of sponsored offers
- CPM (cost per mille) - you pay for the number of views of the display ad
When creating ads, you will also see the minimum CPC or CPM. This is the lowest amount you can set for a click on or view of an ad:
- The minimum CPC for sponsored offers depends on the category the offer is listed in, and starts at 0.10 PLN per click
- The minimum CPM for display ads is 9 PLN per 1,000 ad views
- Your featured offers have priority in the selection for the Top Offer
- Feature is the only advertising solution on Allegro that offers long-term crediting at 0% installments
| Option | Fee (gross) | Additional commission |
|---|---|---|
| Featured Offers | Fee (gross) 19.90 PLN / 10 days | Additional commission 0.75 the relevant category commission |
| Flexible Feature | Fee (gross) 2.90 PLN/ 1 day | Additional commission 0.75 the relevant category commission |
| Promo Package | Fee (gross) 3.90 PLN / 1 day | Additional commission 0.75 the relevant category commission |
For an offer to get Deal badge, it must meet only two conditions:
- A price reduction of at least 3% from the lowest price in that offer from the last 30 days
- The minimum number of units sold in an offer ⎻ 1 within the last 30 days
In addition, we organize regular campaigns, e.g. Allegro Days, Black Week, week/only, app only. Participating in these campaigns can increase your chances of reaching new buyers.
Information about upcoming or ongoing campaigns is available in My Allegro. This is where you will also find benefits, costs, and conditions that must be met for offers to qualify to a particular campaign.
1 Coin costs 1.23 PLN (gross)
Buyers appreciate it when they receive something extra with their purchases. The buyer only needs 5 Coins to be able to use a coupon that will reduce the value of their next purchase by 5 PLN.
If you add 5 Coins to your offer, you will pay 6.15 PLN (gross) each time someone buys it.
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CAmpaigns
add coupons to offers
Selling in Multiple Markets
acquire new buyers in Czechia
One FulfilLment
dispatch products from the Allegro warehouse
ALLEDISCOUNT
a regular program to offer attractive product prices
Allegro prices
support in offering the best prices on the market
