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You will now add product ingredients in a new section in Supermarket and Kids
If you list offers in the Supermarket or Kids categories, you can add ingredient information more easily.
How it was before
Sellers provided the product ingredients in various places, such as the offer description or safety section. As a result, information was scattered, and buyers did not know where to look for it.
What we have changed
We have added a new section: Ingredients. There, you can provide the ingredient list of a product.
You will find the new section in selected categories ― see the list below.
You can complete this section when listing an offer via:
- listing form
- Allegro API.
You can also add ingredient information to active offers in the My Assortment tab.
What you gain with this change
- Buyers can find key information in your offer faster. This may increase your chances of making a sale.
- You reduce the risk of returns — by helping customers who pay special attention to product ingredients make a choice.
We will keep developing this feature. For example, we are working on automatic ingredient suggestions. We will let you know about further improvements.
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