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The Back To School 2026 campaign starts in all Allegro marketplaces on August 3. You can start submitting your offers today. The campaign will run until September 6.
The offers accepted for the campaign will get the -X% badge on a green background.
What offers you can submit
To the campaign, you can submit offers that are:
- active and have products from our List of Goods
- listed in one of the categories from this list.
The product price in the submitted offer:
- may not exceed the maximum price specified on the List of Goods
- has to be reduced by at least 5% from the lowest price of that offer from the last 30 days — you can set the promotional price upon submitting the offer for the campaign.
You can submit an offer for a maximum of 30 days. If we end the campaign earlier, your offer's participation will also end.
For the Hungarian campaign, you can submit offers that have been active on allegro.hu for at least 15 days.
What fees we will charge
In the Polish marketplace, we will charge an additional sales commission for the offers qualified for the campaign, in which a buyer makes a purchase. It is 60% of the standard sales commission. You will get back all the additional commission in the form of:
- transaction rebate — 40% of the additional commission
- Feature Packages (19.90 PLN/10 days) — 60% of the additional commission.
We will not charge additional fees for participating in the campaign in the Czech, Slovak, and Hungarian marketplaces.
Submit offers for the campaign in several marketplaces
Your offers can participate in the campaign across all marketplaces. They just have to meet the campaign conditions in the marketplace you want to submit them for.
Use the Submit these offers to other markets to:
- submit offers in several marketplaces at the same time
- conveniently set the promotional price in the offers.
You can also submit your offers for the campaign in each market separately, and via the API.
Back To School is also available on Allegro Business
You can also submit offers for the campaign within Allegro Business. This option is available only in the Polish and Czech marketplace.
The general terms of participation in the Back To School campaign within and outside Allegro Business in Poland and Czechia are the same for a given marketplace. The only exception is the List of Goods that may differ between campaigns within and outside Allegro Business.
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