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By using cookies and related technologies (e.g. pixels, SDK), as well as by processing your personal data (including unique identifiers, browser data), we can better adapt the displayed content to your needs.By giving your consent to the storage of information on your terminal equipment, and to the access and processing of data, including in the sphere of profiling as well as market and statistical analysis, you will easily find exactly what you are searching for and what you need on Allegro. The controller of your personal data will be Allegro or, in certain cases, our partners (10 partners), including "IAB Europe Trusted Partners" (2 partners). Information about the purposes of personal data processing by our partners can be found in their privacy policies.
We and our partners may process personal data for the following purposes:
Store and/or access information on a device. Personalised advertising and content, advertising and content measurement, audience research and services development. Ensure security, prevent and detect fraud, and fix errors. Deliver and present advertising and content. Save and communicate privacy choices. Match and combine data from other data sources. Link different devices. Identify devices based on information transmitted automatically.
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See what has changed in Ads Express
You can now choose which offers you want to advertise in Ads Express, as well as take advantage of new analytics options. Learn more.
With Ads Express, you can quickly launch Sponsored Offers campaigns. The tool is available in the Sales Center — you do not need to sign in to the Allegro Ads dashboard.
How it worked before
Until now, Ads Express automatically selected your best offers and advertised those with the highest chance of selling.
What we have changed
You can now select which offers you want to advertise through Ads Express. To do this:
- Open the Allegro Ads Express tab.
- Select Manual offer selection.
- Enter your daily budget — Ads Express can use this amount daily to advertise your offers.
- Click [advertise]. Done!
Learn more about Ads Express.
We have also made changes to your advertising statistics. You do not need to sign in to the Allegro Ads dashboard — your statistics are available in the Allegro Ads Express tab. There, you will find:
- return on investment — indicating the ad's effectiveness
- number of clicks
- number of page views.
This will give you even more control over the effectiveness of your ads.
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