We care about your privacy
By using cookies and related technologies (e.g. pixels, SDK), as well as by processing your personal data (including unique identifiers, browser data), we can better adapt the displayed content to your needs.By giving your consent to the storage of information on your terminal equipment, and to the access and processing of data, including in the sphere of profiling as well as market and statistical analysis, you will easily find exactly what you are searching for and what you need on Allegro. The controller of your personal data will be Allegro or, in certain cases, our partners (10 partners), including "IAB Europe Trusted Partners" (2 partners). Information about the purposes of personal data processing by our partners can be found in their privacy policies.
We and our partners may process personal data for the following purposes:
Store and/or access information on a device. Personalised advertising and content, advertising and content measurement, audience research and services development. Ensure security, prevent and detect fraud, and fix errors. Deliver and present advertising and content. Save and communicate privacy choices. Match and combine data from other data sources. Link different devices. Identify devices based on information transmitted automatically.
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When you cannot add a new product to the Catalog
You can add a maximum of 20,000 new products to the Catalog each month. Depending on the product's brand or the category you list your offer in, we may further limit this option.
In the listing form, you can select a product from the Catalog that you want to link your offer to. If you cannot find the product that matches your offer — you can add it to the Catalog immediately. However, you cannot do that in specific cases.
You cannot add new products to the Catalog if:
- you reach the limit of 20,000 new products per month
- you sell a product in select categories or of certain brands.
What if you reach the limit of new products
You can add up to 20,000 new products to the Catalog each month. If you reach the limit, you will not add any new products:
- from a file
- through the listing form
- through the API.
We take into account each product you add — regardless of whether you do it while listing from the file, through the API, or the listing form.
We renew the limit on the 1st day of each month. On that day, you can add products to the Allegro Catalog again — until you reach the limit of 20,000 products added in a given month.
If you reach the limit and try to add new products while listing from the file — in the Reports tab, we will mark it as Unsuccessful or Partially successful. Once you download the report, next to the products exceeding the limit, you will see the following error message: The limit of created products has been reached.
If you need any help, contact us. We can help you check the current state of your limit, and in exceptional cases — add extra products or temporarily increase the monthly limit on your account.
What if you want to add a product to restricted categories or brands
When you list an offer through the form, the API, or from a file, you can link it to an existing product or create a new one. However, we have restricted the option to add new products for certain brands and categories.
To list an offer in such a case, you can:
- link it to an existing product or
- suggest that we add a new product.
Why we do it
That way, you will not create duplicate products in categories in which:
- the Catalog contains the complete assortment and we know that no new products will appear in that category, or that the manufacturer has provided a total product database
- products are no longer developed or changed by manufacturers, such as older generations of game consoles or phone models
- we especially want to take care of the quality of the assortment, in which there have often been duplicates or products with incorrect details. In such cases, you can suggest a new product using our form, and we will review it carefully.
How you can let us know you want to add a new product
If you believe that the categories or brands where we control adding new products lack the assortment you want to sell — you can let us know about it in certain cases. Check how to do it step by step.
- If you want to list an offer and your product is not in our Catalog — select Continue without selecting the product in the listing form.
- In this case, we have locked the option to add new products. That is why you cannot create a product on your own. For that reason, click [submit proposal] in the Products in offer section.
- We will redirect you to a form called Propose a new product.
- Carefully complete all sections in the form — such as product name, parameters, description, or photos. Pay attention especially to the Request justification section. There, provide all the resources that will help you justify adding the new product to the Catalog. These can be links to the manufacturer's website or a photo of the product showing the presented details, such as the back of the packaging and the GTIN.
- On the right side, we will display the Summary section. If everything is correct, click [submit request].
Next, we will verify your request and inform you about the result by email as soon as possible. If we accept your product proposal, we will add the product to the Catalog. Then, you will be able to link your offer to it. We will send you a link through which you will be able to list an offer with that product in an email with the positive result.
Check on the list when the changes came into force and in what categories
- Download the list of categories — effective since August 21, 2023
- Download the list of categories — effective since February 5, 2024
- Download the list of categories — effective since April 2, 2024
- Download the list of categories — effective since October 22, 2024
- Download the list of categories — effective since October 31, 2024
- Download the list of categories — effective since November 15, 2024
- Download the list of categories — effective since December 3, 2024
- Download the list of categories — effective since December 24, 2024
- Download the list of categories — effective since April 28, 2025
- Download the list of categories — effective since May 7, 2025
- Download the list of categories — effective since May 23, 2025
- Download the list of categories — effective since May 30, 2025
- Download the list of categories — effective since June 7, 2025
- Download the list of categories — effective since June 15, 2025
- Download the list of categories — effective since June 30, 2025
- Download the list of categories — effective since July 20, 2025
- Download the list of categories — effective since August 20, 2025
- Download the list of categories — effective since September 11, 2025
- Download the list of categories — effective since October 23, 2025
- Download the list of categories — effective since December 12, 2025 (xlsx, 6.2 MB)
- Download the list of categories — effective since January 14, 2026 (xlsx, 6.6 MB).
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