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With this option, you can select the marketplace — Poland (allegro.pl), Czechia (allegro.cz), Slovakia (allegro.sk) or Hungary (allegro.hu). With that, you can read articles about rules applicable to a foreign marketplace in your default language. If you want to browse articles in a different language, click here.
We have launched this year’s largest promotional campaign on Allegro — Black Weeks 2024!
Black Weeks 2024 will run until December 2 in Poland and December 8 in Czechia and Slovakia. You can submit your offers throughout the duration of the campaign.
This year, within Black Weeks 2024, we launch campaigns in Poland, Czechia, and Slovakia. You can submit your offers for the campaigns in all marketplaces.
Start planning your participation now:
- Black Weeks 2024 on allegro.pl — from November 4 to December 2
- Black Friday 2024 on allegro.cz and allegro.sk — from November 4 to December 8. See the details.
Black Weeks — Poland
| Campaign name | Start of submissions | Campaign launch | End of campaign and submissions |
|---|---|---|---|
| Black Weeks | Start of submissions 21.10 |
Campaign launch 4.11 |
End of campaign and submissions 2.12 |
| Black Weeks AlleDiscount | Start of submissions 21.10 |
Campaign launch 4.11 |
End of campaign and submissions 2.12 |
| Black Weeks AlleDiscount Premium | Start of submissions 8.11 |
Campaign launch 18.11 |
End of campaign and submissions 2.12 |
Black Friday — Czechia and Slovakia
| Campaign name | Start of submissions | Campaign launch | End of campaign and submissions |
|---|---|---|---|
| Black Friday | Start of submissions 21.10 |
Campaign launch 4.11 |
End of campaign and submissions 08.12 |
| Black Friday AlleDiscount | Start of submissions 21.10 |
Campaign launch 4.11 |
End of campaign and submissions 30.11 |
Who can submit offers for Black Weeks 2024
You can submit your offers for Black Weeks 2024 if you meet one of the following requirements:
- you participate in one of the programs: Allegro Diamond Partners, Brand Partner, Top Brand Partner, One Fulfillment, Top New Joiners,
or
- the turnover on your business account was at least 30,000 PLN gross in August and September 2024.
What offers you can submit
For Black Weeks 2024, you can submit offers:
- with the product price reduced by at least 10% from the lowest price of that product in the last 30 days.
- from almost all categories — we do not accept those categories for the event.
This year, you will not pay any additional commission for participating in campaigns within Black Weeks 2024. All you need to do is reduce the price according to the rules of a given campaign while submitting the offer.
We will award an extra badge — Black Weeks — to all offers accepted for Black Weeks. We may promote offers with that badge in the Deal Zone and on the campaign pages.
Find out more about the rules from the Black Weeks 2024 Terms & Conditions.
Learn more about Black Weeks
Black Weeks AlleDiscount — even more benefits
During Black Weeks 2024, we will launch additional special campaigns: Black Weeks AlleDiscount and Black Weeks AlleDiscount Premium.
Additionally, we will grant a free Feature to some of the offers participating in Black Weeks AlleDiscount or Black Weeks AlleDiscount Premium. Learn more.
Black Weeks AlleDiscount
The campaign will run from November 4 to December 2. To submit your offers, you need to meet the standard AlleDiscount requirements, as well as reduce the prices in those offers by at least 1% from the lowest price in the last 30 days. The offers that participate in that campaign will get the Black Weeks badge.
If you submit an offer for both Black Weeks 2024 and one of the AlleDiscount campaigns, we will only grant it the AlleDiscount benefits.
Black Weeks AlleDiscount Premium
The campaign will run from November 18 to December 2. You can already submit your offers!
Offers participating in the campaign will get the Smart! only badge and will only be available to Allegro Smart! users. You can submit your offers for that campaign if you meet both requirements:
- you participate in one of the programs: Allegro Diamond Partners, Brand Partner, Top Brand Partner, One Fulfillment, Top New Joiners, International Sellers Program
- the turnover on your business account was at least 10,000 PLN gross in September 2024.
See the Terms & Conditions of Black Weeks AlleDiscount Premium.
Black Friday in Czechia and Slovakia
In Czechia and Slovakia, we will launch the Black Friday event. It will last from November 4, all the way to December 8. You can submit your offers for the Czech and Slovak editions today!
To submit your offers, you need to reduce the prices in them by at least 10% from the lowest price in the last 30 days. You will reduce the offer price while submitting it for the campaign.
The offers submitted for the Czech and Slovak campaigns will also get the Black Friday badge.
During Black Friday, we will launch additional special campaign – Black Friday AlleDiscount.
Black Friday AlleDiscount
In Czechia and Slovakia, we will also launch the Black Friday AlleDiscount campaign. The campaign will last from November 4 to 30. You can already submit your offers. We accept submissions for the Czech and Slovak editions of Black Friday AlleDiscount until the campaign ends on November 30.
You can submit your offers for the Polish, Czech, and Slovak editions of the AlleDiscount program, but you need to do it separately — select the right marketplace first.
